Thursday, September 30, 2010

...the right office design can help

It’s a sad truth, but most workers spend their work days in terribly uninspiring environments. There are some progressive companies, however, who push the envelope of design to provide their employees with a truly invigorating work environment.


Ask yourself…is your office design drab and uninspiring? Do thoughts of going into your office dampen your spirit? It may be time to consider your office design and your productivity.

You may not have the time or budget for an office design makeover, but a few simple ideas can go far in boosting your business productivity….ok how? Match Your Brand: An important element of business marketing is the branding and image of your company…right? Whether you entertain clients or not, your office design should match your brand!

(What?)… Successful branding requires you to look and "feel" the brand. Having glossy business cards and a high-tech image but out-of-date office furniture and equipment, will make you feel like an imposter and you will have difficulty projecting your “brand” to customers.

Bring in Nature: Spending long hours in an unnatural environment can be hazardous to your health. Locating your office in a space with windows if possible is important. Consider nature photos to make your office a more pleasurable place. Add real plants to have fresh oxygen in your workspace.

A cautionary note for start-up companies “not thinking about office design.”

Many start-ups high on hope and low on cash will be tempted to NOT spend on office design or proper furniture. Look before you leap…but be honest with yourself. Begin with frugality in mind…but realize that you are at the office more than you think. The right office design can help you reduce stress, improve productivity, and in the end, enhance the profits of your business.

Isn’t it time you worked with an expert? Maybe you should be working with me on your office design, layout, and furniture.

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